01 ✦ Case Study

Maison Serene

Client

Maison Serene Paris

Deliverables

Brand Identity, Custom Typeface

Timeline

Late 2025

Maison Serene required a visual identity that bridged their heritage Parisian roots with a stark, modern minimalist aesthetic.

We began by designing a custom serif logotype, manipulating standard letterforms to introduce sharp, high-contrast intersections.

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